Lovewell Veterinary
Create an identity and web presence for a unique vet practice.
Logo & Brand Aesthetic.
This brand new business needed a mark and visual aesthetic to match their vibe. And they needed that logo adapted for all their brand materials.
Website Design & Build.
Lovewell needed to tout their services online, providing clients with must-know info. Their main call to action was for pet owners to download and use their app.
Related Brand Materials.
Like any startup, this brick and mortar business needed signage, business cards, and other branded materials so they stood out and had a cohesive look and feel.
Where every pet is loved
LoveWell is a new kind of veterinary practice. When you walk in the doors, you and your pet feel at home — not like you’re in a typical clinic. They wanted their logo and branding to reflect their welcoming space and warm bedside manner, while nodding to the New England Seacoast where the flagship clinic was opening its doors.
MOODBOARD
Logos. Made with love.
Taking inspiration from the LoveWell vibe and vision, we landed on an inviting color palette. LoveWell didn’t want to look like other vets, so we steered clear of maroons, hunter greens and other muddy colors that dominate the veterinary industry.
The final logo leaned into the chill Seacoast energy where the flagship clinic was opening. Sunny and bright, it stood out from not only other vets in the area, but other businesses as well.
Website design
& build.
Homepage
Playful • Easy to navigate • Persistent QR code
Patient portal
Functional • Drives to the app
Telehealth
Clear instructions • Connects to third party
Emergency
Three-step process • Connect right on site
About us
Digestible content • Values + team spotlight
